Allinox
Allinox leverages a modern PIM system to unify data, enhance team collaboration, fast-track approvals, and bring products to market faster across 10 global marketplaces.
Allinox, a global Belgian cookware specialist, offers brands and partner brands including Beka and Brabantia online and in-store, while supporting retailers with category management and own-label products.
THE CHALLENGE
Allinox needed to provide consistent, accurate, and up-to-date product information across all channels while boosting team collaboration and empowering sales and marketing.
With fragmented data spread across spreadsheets, file servers, and local PCs, delivering timely, accurate information was slow, impacting the customer experience.
SOLUTION
Allinox selected Pimcore, a digital asset management platform that integrates seamlessly with its SAP S/4HANA Public Cloud ERP.
The out-of-the-box solution centralises Allinox’s product information into a single source of truth, aligning with the company’s cloud strategy while keeping sales, marketing, and technical content harmonised and secure.
BENEFITS
“We chose to work with Studio Emma, part of the Gumption Group, because we felt the team was the right fit culturally, as well as being collaborative, practical and hard working.”
Kenneth Vanheuverswijn
IT Manager at Allinox
